Jarrah Genetics posts a Jarrah Red breed record and $26,000 Hereford top at its seventh Bred to Perform bull sale
Summary
The seventh annual Bred to Perform bull sale at Glenarchy, Banana, on September 7 delivered a program-record price for the Jarrah Red breed and a $26,000 Hereford top, backed by strong support from buyers across northern Queensland. In the Hereford draft, 37 of 40 bulls sold to average $11,730, while 30 of 34 Jarrah Red and Redford bulls sold to average $10,966. Combined, the sale averaged $11,388 across the breeds, up almost $2000 on the previous year, when 73 of 76 bulls sold in the ring to a $21,000 top and a $9617 average. The Hereford draft was topped by Jarrah Layer V005, a 24-month-old son of an imported New Zealand sire, which made $26,000. On the Jarrah Red side, a breed-record $24,000 was achieved for Jarrah Red V485. Volume buying underpinned the result: one long-standing supporter secured nine Jarrah Red bulls at a $12,555 average, another buyer took nine bulls across both breeds at a strong $14,000 average, a further operation bought five Hereford bulls at $11,400 for an organic cross-breeding program, and another secured five Jarrah Red bulls at $7400. Repeat buyers were central to the sale, with bulls heading to properties throughout Queensland and increasingly into the north. The program is built around cattle bred to handle northern conditions such as tick country and humidity, and runs 450 registered females across its Hereford, Redford and Jarrah Red herds alongside commercial breeders and a substantial backgrounding and trading operation. A buyback scheme aims to put a floor under the market for bull clients. Hourn & Bishop handled selling, interfaced with AuctionsPlus.
Key Data
| Metric | Value |
|---|---|
| Overall sale average | $11,388 |
| Hereford draft (sold/offered, average) | 37 of 40, $11,730 |
| Jarrah Red/Redford draft (sold/offered, average) | 30 of 34, $10,966 |
| Hereford top price | $26,000 |
| Jarrah Red record top | $24,000 |
| Previous year overall average | $9617 |
| Registered females run | 450 |
| Top-volume buyer average (9 bulls) | $14,000 |
Frequently Asked Questions (FAQs)
What were the top prices at the 2026 Bred to Perform sale?
The Hereford draft topped at $26,000, while the Jarrah Red breed achieved a program-record $24,000. Both went to long-standing supporters of the program.
What was the overall sale average?
The combined sale averaged $11,388 across the breeds, up almost $2000 on the previous year. In the Hereford draft, 37 of 40 bulls averaged $11,730, and 30 of 34 Jarrah Red and Redford bulls averaged $10,966.
How did the result compare with the previous year?
In the prior year, 73 of 76 bulls sold in the ring to a $21,000 top and a $9617 overall average, with two more sold after the auction. The 2026 average of $11,388 represented a lift of almost $2000.
What was notable about the top Hereford bull?
The top Hereford, Jarrah Layer V005, was a 24-month-old son of an imported New Zealand sire and sold for $26,000. It was praised for combining phenotype with curve-bending estimated breeding values.
Who were the main volume buyers?
One long-standing supporter secured nine Jarrah Red bulls at a $12,555 average, and another buyer took nine bulls across both breeds at a $14,000 average. Other operations bought five Hereford bulls at $11,400 and five Jarrah Red bulls at $7400.
How is the breeding program structured?
The program runs 450 registered females across its Hereford, Redford and Jarrah Red herds, alongside commercial breeders and a substantial backgrounding and trading operation. The cattle are bred to handle northern conditions such as tick country and humidity.
What is the buyback scheme?
The program operates a buyback scheme that aims to repurchase as many cattle as possible from bull clients. This is intended to put a floor under the market for clients while sourcing cattle that suit the operation.







